Home buyers and sellers often ask "What is the difference between a real estate agent and a REALTOR®?" There are a number of important reasons why using a REALTOR® is important for receiving the professional, ethical and responsible service you desire in a real estate transaction.
Many people incorrectly use the term REALTOR® in a generic way to refer to all real estate agents. However, all agents are not REALTORS®. REALTOR® is a trademarked word and should only be used when referring to a member of the local, state and national real estate professional associations. The term "real estate agent" is a generic term and refers to a sales agent who is responsible to a real estate broker and who is licensed by his or her state real estate commission to assist the broker in the business of buying, selling, exchanging, appraising, and managing property. A REALTOR® is an real estate agent who meets all these requirements, and more.
A REALTOR® is a real estate professional who subscribes to a strict Code of Ethics and high professional standards. The Code of Ethics contains rules of fairness and honesty that govern conduct and provide access to arbitration and dispute resolution. It provides a guide for long-term business success by helping to operate a real estate business smoothly and without obstacles.
Many REALTORS® seek additional professional development through education and earn the right to use REALTOR® designations. These designations are important when clients seek to find a REALTOR® who has specific training and certification in areas such as: residential properties, property management, real estate brokerage, and land consulting. Designations include "ABR" (Accredited Buyer Representative), "CRS" (Certified Residential Specialist), GRI (Graduate REALTOR® Institute) and others.
Choosing the Right REALTOR®
Consulting a professional REALTOR® in the buying and selling of your most important investment is a wise decision. Spend quality time interviewing several REALTORS® at various firms. The following guidelines may help you to find a REALTOR® who best meets your needs.
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